Recent Press Releases

TAMPA, FLORIDA — August 8, 2018 — TAMPA, FL - The team at VertiMax has a new vision for fitness with the introduction of the RaptorFit solution.  

During a weekend of collaboration and strategic planning, with leading fitness experts from around the world, VertiMax made it’s debut into the fitness space conveying the message that they are no longer strictly a product driven company.  

VertiMax, known for creating cutting edge training tools th...

For Immediate Release

Mandeville, LA, July 31, 2018:  The Fitness Industry Technology Council (“FIT-C”) is pleased to welcome John Ford, to the board of Directors.  Ford, has served as CEO of Netpulse, the leading provider of customized mobile club apps, and recently named CEO of eGym North America.  Ford will be supporting the FIT-C mission of promoting the adoption of technology as a key to advancing and growing the health club and fitness...

On March 22, 2018, during the annual International Health, Racquet and Sports-club Association (IHRSA), women from all walks of the fitness industry gathered, in downtown San Diego to celebrate the premier live event of the Women in Fitness Association (WIFA). 

WIFA honored six founding mothers of the industry leading up to the event and presented the women with a special award during the private reception.  Founding mothers included industry...

March 19, 2018 - Colorado -The Women In Fitness Association (WIFA) announced today eight new sponsors from all walks of the fitness industry.

The Women in Fitness Association (WIFA) will hold its first live event in San Diego on honoring the women who 'birthed' an industry, a celebration of the innovators and creators who pioneered educational development, programming, and teaching skills to grow the industry.  In the same tradition that thes...

TAMPA, FLORIDA — March 19, 2018 — VertiMax has launched a new certification for its equipment and is establishing trainings across the United States and globally.

ACE and VertiMax have partnered together for a NCCA (National Commission for Certifying Agencies) accredited educational course. NCCA is the gold standard when it comes to accreditation of programs that certify professionals working in healthcare, fitness, wellness and other occupat...

TAMPA, FLORIDA — March 13, 2018 — VertiMax, a global leader in fitness and sports performance, and training solutions announced today they are moving corporate headquarters to a new, state of art complex in Tampa, Florida. The complex includes full locker rooms, training and classroom facilities with soccer fields surrounding the building.

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VertiMax has been based in Tampa Bay, Florida since its inception and plans to move to the new location...

TAMPA, FLORIDA — March 6, 2018 —As part of its global expansion plans, sports performance brand Vertimax has executed international distribution agreements with 5 new global partners across Europe, the Middle East, and China.

Vertimax, world leader in sports performance, functional and rehabilitative training systems, announced today that they have entered into new strategic relationships with several leading distributors for continued expans...

 Mandeville, Louisiana, January 9, 2017 - Vedere Ventures has announced a new investment with Copenhagen based Promentum Equity Partners into the Motosumo brand of fitness technologies to drive the market forward and democratize advanced fitness technology-based training tools.  

The investment by Vedere Ventures is the first European investment for the US Based boutique investment firm headed by Bryan O’Rou...

For Immediate Release

Covington, LA, September 24, 2014 - Fitness technology is evolving and poised to play a critical role in the lives of tens of millions of individuals. The Fitness Industry Technology Council (FIT-C) is a collaboration of leaders representing innovative companies and organizations within the field of technology and across the fitness industry. Fit-C is seeking the involvement of innovators and forward thinkers to join and...

The new non-profit organization, The Women in Fitness Association (WIFA), was created with the vision of establishing a platform to prepare and develop more women to be in leadership roles in the fitness industry by championing women to achieve their career aspirations, and share their success through collaboration.

Arvada, Colorado, May 31, 2017 -- The Women in Fitness Association (WIFA), founded by fitness industry leader and consultant Lin...