Meet The Team

Co-Founder
Bryan K. O’Rourke
Bryan is a seasoned CEO, strategist, investor, and board advisor with a proven track record of guiding global brands from growth to successful exits. His leadership spans multiple industries, where he has consistently combined strategic foresight with hands-on execution.
At the core of his work is a genuine desire to help people and organizations unlock their greatest opportunities and navigate their toughest challenges. Bryan holds a BS in Finance from the University of New Orleans and an MBA from Southeastern Louisiana University.

Co-Founder
Brandi Bergeron
With over three decades of experience as a marketing strategist, brand architect, and content creator, Brandi helps organizations cut through the noise and build strategies that truly resonate. She challenges outdated playbooks, favoring approaches that connect authentically, convert effectively, and endure over time.
​
An LSU graduate with a BA in Marketing, Brandi combines sharp business acumen with creative vision—bringing both heart and horsepower to every brand she serves.

Social Marketing & Brand Communications Manager
Jessie Ehren
With over 20 years of marketing experience in the fitness industry, Jessie is recognized for her keen eye for detail and her ability to make collaboration effortless. She thrives on building genuine relationships with clients, ensuring their marketing, business, and digital commerce goals are not only met but also exceeded.
​
Jessie earned her BS in Sports Management from St. Cloud State University, blending her passion for fitness with her expertise in marketing to deliver meaningful results.

Finance & Accounting
Maureen O'Rourke
Maureen brings a refreshing approach to finance and business. Known for her intuitive, thoughtful communication style, she helps people and organizations navigate their financial world with confidence and clarity.
​
Throughout her career, she has strengthened the financial health of numerous companies, leaving a lasting impact through both her expertise and mentorship.
Maureen holds a BS in Accounting from the University of New Orleans.

Digital Marketing
Leigh Castleberry-Estes
With over 30 years of experience in business strategy, marketing, and sales, Leigh has worked across various industries, including fitness, wellness, healthcare, technology, and e-commerce.
As a former health club owner, she understands firsthand the challenges business leaders face—and she’s passionate about turning those challenges into success stories through the power of digital marketing and sales technology.
Leigh holds a BS in Business Administration/Marketing from Auburn University.

Fitness Industry Advisor
Robert Dyer
Robert is a seasoned executive, leader, and entrepreneur in the health club and fitness industry, with over 30 years of experience.
He has operated a wide range of health club business models, advised fitness facility owners and global suppliers, and guided the development of organizations, partnerships, and people.
​
At his core, Robert is committed to the grassroots values of the industry, building meaningful relationships and keeping fitness centered on people, not just business.

Director Of Content
Margaux Hymel
Margaux Hymel brings a unique blend of artistic vision and strategic execution to her role leading content at Moon Mission Media.
With a background as a painter, illustrator, and writer, she infuses creativity into every project, ensuring content is purposeful, polished, and aligned with business goals.
An MFA graduate from Louisiana State University, Margaux combines her fine arts training with over a decade of professional experience to craft compelling stories, visuals, and campaigns. From concept to delivery, she ensures all content resonates, connects, and drives results.

Engagement & Business Development
William O'Rourke
William oversees interaction and engagement for Moon Mission Media, making sure every client and partner experience is seamless and impactful.
With a background in business development, digital marketing, and customer engagement, he has supported organizations across various sectors, including venture capital, fitness technology, and e-commerce.
​
Certified in Google Analytics, Salesforce, HubSpot, and Shopify, William combines strategic thinking with hands-on execution to help clients grow and connect with their audiences.